Aside from the academic research that helps students and researchers solve personal, economic and human problems, there are other arms of research which are quasi-academic in the sense that they require brainstorming to proffer solutions or answers to existing problems. In traditional quantitative research, the survey is required to collect data that would be analyzed to conclude, these surveys could either be carried out physically or sent to the respondents in electronic form, whichever method is adopted, what’s paramount is the authenticity of data retrieved at the end of the survey.

In the same vein, there are quasi-academic activities that enable the collection of data to use the data gathered to solve an emanating problem, challenge, or case. These surveys are organized by small online organizations to provide real-time and accurate data to the people, companies, institutions and individuals that require such acquired data or information or as a tool to monitor, appraise and grow their businesses.

GCJ research is one such organizations that encourage the supply of data by individuals on selected subject matter on behalf of companies that request for them. The surveys help to grow and expand brands, products, and services. GCJ Research engages individuals registered under their platform to conduct simple tasks involving surveys on diverse topics as revealed for the exercise. When surveys are released to the participants, they are expected to give their candid opinion on a subject matter, sometimes new businesses try to understand what the market says about their products or the general market perspective and review their products, hence, a survey is circulated on the subject matter to enable the company/business ascertain how well their product or services is fairing in the open market at large.

The main difference between GCJ research and academic research is that GCJ doles out royalties, incentives and rewards to their respondents unlike in academic research where individual respondents provide data willingly and for free. While one is for the love of it the other is for the money involved.

Access to gcj is via https://www.gcjresearch.com/

Other relevant information is provided on the site.

Caveated, this is not to promote gcj by any means, it is merely for your information and comparing the forms of survey research.

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